Fashion & beauty · 30 sec

Intense by Bencid

A fragrance you can see.

A black dress on a mirror of water. Floating ribbons, a shift in color, and a figure that ends up inside the fragrance.

The idea

Build the image of a fragrance through the movement of a dress, revealing the product at the end.

Water, fabric and reflections share one atmosphere. The shift from blue to pink sets up the bottle reveal.